Internet shopping cart software is like an engine which helps you to run your online store smoothly. With this shopping cart, you'll be taking your customer for a ride on purchasing products from your ecommerce website.
When you choose an ecommerce shopping cart software, you should check whether it meets your needs as well as your customer needs. Your unique goals and budget will define which is the right ecommerce shopping cart software for your online store with certain features that can help you to boost your customer confidence and sales.
You can attract your customer by providing convenience and 24*7 technical support to make them continue shopping on your online store. Fortunately, you can now choose the advanced ecommerce shopping cart software features which help you to sell and succeed your online business like never before.
In this article, you can get to know the 6 reasons that describe the internet shopping cart software’s features on how it helps to start your ecommerce business.
1. Site Search & Browse
Customer to your online store needs faster page loading and time-saving search options to find products. The customer requires every internet shopping cart software to allow them searching for a product and quickly find the product what they want. They can also easily navigate via categories along with the pricing and brand details. If your ecommerce shopping cart website does not include a search feature, then your customer simply decides to look somewhere else.
2. Product Reviews
It doesn't matter how well you promote products on your online store, product reviews from existing customers will have a great impact to new customers. As per statistics, 63% of customers are more likely to purchase from an online store if it has product ratings and reviews. Choose an internet shopping cart software which includes these features.
3. Real-Time Inventory Management
Out of stock is a common complaint among customers who frequently purchase online. A customer goes through a long process of placing an order, at the end of the process they came to know that the ordered item is not in stock. Internet shopping cart software should allow real-time inventory management, which ensure that what customers see on their screen is what's actually available for delivery to their doorstep.
4. Order Tracking
An internet shopping cart software can help you to keep the customer receive every information about their order once it’s placed. Features like automated order confirmation, packing information and shipping notification email build trust among the customers for your brand. If the customer is already registered in your ecommerce platform, they should be able to track their order just by logging into their account.
5. Website Security
An SSL certificate is a digital certificate that encrypts information between a web server and a web browser. Select an ecommerce shopping cart software that has inbuilt SSL data encryption certificate for website security. It’s one of the most effective ways to achieve data security for your ecommerce website, which keeps your customers’ personal information protected when they provide information for shopping on your ecommerce website.
6. Payment Options
Most of the customers wish to pay via a credit card while shopping online. If you want to process the credit card transaction with a real-time payment gateway, you have to register yourself with the payment gateway provider.
Although majority of the online shoppers will look for a different mode of payment option, Cash on Delivery (COD) feature will allow more people to feel much comfortable while ordering products from your ecommerce website.
Internet shopping cart software is key to the success of an online store business. While choosing an ecommerce platform for your online business, keep in mind customer satisfaction. This will help you to build customer trust among your competitors allowing you to take your business to the next level.
Here, at Purchase Commerce, we’re here to help you build an online store for your business. So, all you need to launch your ecommerce business is to get in touch with us for the expert help.